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The term "green business" is a relatively new concept slowly gaining momentum over the past ten years. Long before there was a SF Department of the Environment, small businesses were practicing environmental stewardship based upon a simple reality–economic necessity.
For years, due to limited resources ( translation "money" ) small businesses have been recycling and reusing packaging material, turning off lights when not in use, using blank sides of printed paper as scratch/note paper and saving water by installing low flush toilets. These businesses were saving green by going green.
Today, the concept has now been refined into a program founded by my friend Andre Angelantoni called (aptly) the "Saving Green By Going Green Accelerator", a process for getting local small businesses to dramatically lower their energy use — and become certified green businesses. It supports the local community in introducing businesses to already existing local energy conservation programs and sustainable products and services.
Last year, Andre and I co-chaired the first ever Saving Green By Going Green event hosted by the SF Chamber of Commerce. Over 25 businesses participated, all with measurable results.
This year, the program is expanding to include Marin County as well as San Francisco. For more information, go to http://www.savinggreenbygoinggreen.com/.
Thank you Andre for your efforts to help us all save green by going green.
Clifford Waldeck
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